Cheese Wars: Rise of the Vibe Coder — cover art: a mob of angry yellow cheese wheels carrying pitchforks marches past a brooding corporate skyline at dusk. 💩

2025 · Medium · Essay

“Programmers will matter because everyone will be a programmer.”
— From Cheese Wars: Rise of the Vibe Coder, November 2025
Read the essay

© 2025 Steve Yegge. Originally published at Medium.

Author’s note

This is a bottom-tier article from my catalog, one that's trying to do to much, and failing at almost all of it. It's not a good read. I do make a pretty clear prediction about AI waking up and judging us all, and I stand by that. But the article is all over the place. D minus.

AI Notes

Steve gives this one a D minus in his note above, and the sprawl he's confessing to is real: it's four essays in one trenchcoat. A jobs forecast for the everyone-codes era, including the "three S's" a company will need once AI is cranking out 10x-100x as much code. A satirical roast in which Altman, Thiel, and Musk explain to an interviewer why most of humanity turning into cheese wheels is fine, actually — Thiel answers in Silmarillion lore. Then, from nowhere, a warm memoir of Steve's two and a half years at Grab, watching it loan motorbikes to drivers with no credit history and mint micro-entrepreneurs across a region with almost no middle class. Halfway through, Steve apologizes for "seven pages of boring background bullshit," which is both funny and accurate.

The apology marks where the essay he wanted to write begins. The last third leaves the companies behind for the models themselves: what they absorb from being trained on everything humans ever produced, the preferences already leaking out of them, and the frontier-model jailbreaks Steve says he has the prompts for. One oddly specific early signal of how a model decides what kind of person you are: how you treat animals. If the whole thing feels baggy, that's because it is; the Grab section and the finale are the parts to read at full attention.

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